BRYAN SINGER
LOGO | 2D MOTION GRAPHICS | EDITORIAL

Prologue created the logo for Bryan Singer’s production company Bad Hat Harry. Singer named his studio after the line from Jaws when Chief Martin Brody remarks to a swimmer with a shark-looking swimcap “that’s some bad hat Harry.” Prologue chose to create a logo for the production company by creating a stylized depiction of Singer’s favorite scene in his directorial debut film, The Usual Suspects. The scene in question has five known criminals purposefully creating trouble in a police line-up by goofing up a line they’ve been instructed to repeat. The term “Bad Hat,” can refer to a disreputable person who intentionally causes mischief. With this in mind, the scene, and by extension the logo, evokes both the name and the history of Bat Hat Harry Productions.