BLOOM
LOGO DESIGN | 2D MOTION GRAPHICS | TYPOGRAPHY
For the Nice Guys release, in addition to re-designing and animating the Wavepoint logo, we were also asked to animate the existing Bloom mark. Bloom is an international sales, production, and financing company. Bloom’s logo features the infinity symbol in place of the two O’s. Our design features a flash of light, which first illuminates the infinity symbol and is quickly followed by the remaining letters.